Media Planner (Part-Time, Contract)

Media Planner (Part-time, Contract)

AllGear Digital, whose leading portfolio of outdoor active lifestyle brands included GearJunkie, The Inertia, Switchback Travel, iRunFar and BikeRumor, is seeking a detail-oriented Media Planner to support our Sales team in developing media plans for direct-sold (not programmatic) digital advertising campaigns. This is a part-time, contract role that can be performed remotely. The expected time commitment is 10-15hrs per week, depending on opportunity volume. Pay will match skills and experience and is expected to be in the $26-$30 per hour range.

 

What You’ll Do

  • Collaborate with the Sales team to develop custom direct-sold digital media plans that align with client objectives and budget.
  • Select and recommend appropriate ad formats, placements, and audience targeting strategies across our digital properties.
  • Transcribe digital media plans into agency templates.
  • Utilize historical data and industry benchmarks to forecast campaign performance and optimize media allocations.
  • Prepare client-facing materials that clearly communicate the value and expected impact of the proposed media plans.
  • Work closely with the Ad Operations for product recommendations and inventory requests.
  • Stay up to date on industry trends, ad formats, and performance metrics to continually refine media planning strategies.

 

What You Bring

  • 2+ years of experience in digital media planning for a digital publisher or ad agency.
  • Demonstrated experience creating media plans for direct-sold advertising and sponsored content campaigns.
  • Strong analytical and numerical skills, with experience working with CPMs, CTRs, audience targeting, and campaign performance metrics.
  • Proficiency in Excel/Google Sheets required; experience with Canva a plus.
  • Excellent communication and presentation skills, with the ability to distill complex media plans into clear client-facing documents.
  • A proactive and adaptable mindset, with the ability to handle shifting priorities in a fast-paced sales environment.

 

How to Apply:

Send your resume and cover letter to hr@allgeardigital.com.

 

About AllGear Digital:

At AllGear Digital, we strive to inform, educate, and entertain readers about the passions, products, and people that enrich their lives, with the goal of becoming the leading publisher of gear reviews and content for active lifestyle and the outdoors. We own and operate a diverse set of digital media brands, including GearJunkie, Switchback Travel, iRunFar, Bikerumor, The Inertia, ExplorersWeb, and other top names in their respective niches. AllGear Digital is committed to creating an inclusive and welcoming environment for all, both for the company and in their content.