Kia EV9
Objectives and
Outcome
Goal
Kia aimed to build anticipation and awareness for the launch of the all-new EV9, targeting adventure-seeking and environmentally-conscious audiences. The campaign highlighted the vehicle’s innovative design and versatility through multimedia content and strategic placements.
Solution
AllGear Digital delivered a robust pre-launch campaign featuring standard and high-impact display, rich media video, pre-roll video, and a Motors Category Takeover. We further amplified existing Kia EV9 editorial coverage across social and newsletter channels. A Brand Lift Study evaluated the impact of the campaign.
Run-of-Network Display & Video
Standard and High-Impact Display, Rich Media Video, Pre-Roll Video
Motors Category Takeover
100% SOV Roadblock of GearJunkie’s automotive coverage.
Amplification of Kia EV9 editorial coverage
Social Media & Newsletter Distribution
Outcomes and
Performance
This campaign effectively built momentum for Kia’s EV9 launch by combining rich media, strategic amplification, and targeted messaging, achieving impressive engagement and brand lift results.
